Succeed in your Web project
Training
Course philosophy :
Candidate profile :
- You are looking for training that offers comprehensive information on most of the facets of managing a web project.
- You are a web project manager, employee, sales executive or director of an SME… And you are planning to launch a web project.
- Like everyone, you have or will have some involvement with the Internet. How can you manage the development of your website? How can you ensure your web project is successful? The organisational, technical and marketing aspects are very wide-ranging, and their importance varies depending on the nature of the project.
You will learn to :
- Identify your strengths and weaknesses (SWOT).
- Understand the Internet's impact on a company (SWOT).
- Delineate the goals and strategies of a web project.
- Analyse the market situation.
- Define the type of action and the type of site to put in place.
- Define the strategy to adopt and the main functions to implement.
- Highlight the resources required for the project (present and absent).
- Operate and develop your website.
- Adopt a methodology and an overall vision of the issues to address in the specifications.
- Establish the profile of a steering committee and define the actors in a web project.
- Recognise the issues that need dealing with in the deployment of a web project.
- Set up an effective communication strategy.
- Measure the effectiveness of your web project.
Content :
- Managing a web project – theory: analysis
- Managing a web project – theory: deployment
- Managing a web project – theory: follow-up
The course is administered in three different ways depending on the level of detail in the course (the content above is for the three-day course).
Practical informations:
2h, 1 day ou 3 days
David Blampain
